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Từ điển Oxford Learners Wordfinder Dictionary
advertisement




1 different kinds of advertisement
2 the work of advertising
see also
SELL, INFORMATION

1 different kinds of advertisement
- a piece of information in a newspaper, on television, etc intended to persuade people to buy sth or do sth: advertisement, (informal) advert, (BrE informal) ad
※—† on television or radio
- an advertisement on television or radio is also called a commercial
- a time when advertisements are shown on TV: (commercial) break
I'll make a cup of coffee during the break.
※—† in newspapers
- small advertisements in a newspaper where people offer to buy or sell things, to employ sb, etc: classified ads (noun plural), small ads (noun plural)
If you want to find a flat you should look in the small ads.
- the place in newspapers where you can find personal messages: personal column
※—† other printed advertisements
- a large printed advertisement in a public place, for example on a wall: poster
- a large board in the street where advertisements are put: hoarding (AmE billboard)
- a book with a list of things (usually with pictures) that you can buy from a company: catalogue (AmE catalog)
- a small printed piece of paper that advertises or gives information about sth: leaflet
People in the street were handing out leaflets advertising the new shop.
- a small book with pictures that gives you information about sth: brochure
a tourist brochure our firm's new brochure

2 the work of advertising
- to put an advertisement in a newspaper, on TV, etc: advertise (sth), place/put* an advertisement in/on sth; a person who does this: advertiser
I'm going to advertise in our local paper for a cleaner.
- to use advertising and/or other means to attract people's attention to sth or to give information about sth: publicize sth
Friends of the Earth groups have been publicizing the threat to the rain forest.
- if sb/sth is given a lot of attention by newspapers, television, etc, they get a lot of publicity (noun U)
The council's plan to ban cars from the town centre has received a lot of publicity in the media.
- a plan to do a number of things to advertise sth: (advertising) campaign, publicity campaign
Our local school has launched (= started) a campaign to make children 'think green'.
- a company that specializes in advertising: advertising agency
- the job of making a company, organization, etc popular with people: public relations (abbreviation PR)(noun U,with singular or plural verb)
When I'm in Singapore, I'll be doing some PR for my company.
※—† MORE ...
- a short phrase that is easy to remember and that is used to advertise sth: slogan
- a symbol or design that is used as an advertisement by a company: logo
We need a new logo to put on our publicity material.
- to help to pay for a sports event, concert, etc in order to advertise sth: sponsor sth; noun (U): sponsorship
The football league used to be sponsored by Barclays Bank. We're looking for sponsorship for the concert we're planning.
- a person or organization that does this: sponsor
The Edinburgh Festival is supported by several big sponsors.

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